There are many great and fun ways to use posters in order to emphasize your message, or make a person or an event shine. Your business or personal message as conveyed with poster printing can be an inexpensive and larger than life way of promoting your product, service, thanks or love for another. There are many creative ways that are both fun and impactful that can make for a great idea in poster printing. You can take classical posters that you have seen over a life time and reinterpret them with your own art and message. Poster printing can be fun and beneficial to your business or personal life.
Some ideas you may want to consider when creating your poster, or even have us create one for you, as you can benefit from both our design and poster printing expertise.
1-The classic circus poster
2-An old time wanted poster
3-Uncle Sam Wants You
4-Vintage war posters
5-Theater and movie posters
6-The civil rights struggle
7-Loose lips sink ships
8-King Kong poster
9-Rock N Roll hero’s
10-Titanic Sinks poster
These are just a few of many ideas you can find online in order to come up with a fun and unique way to create your poster printing project, having both fun and success at the same time as you promote your ideas.
The making of your poster: First and foremost, make it readable. If you use small fonts on a big piece of paper, you defeat the purpose of poster printing. You want to be able to catch the eye of the passer by. As they say with computers, K.I.S.S (keep it simple stupid). Keep your message and art as simple and to the point with your poster printing creation.
Use a clever caption for your poster as that is the first thing that someone will hopefully see. Grab their attention with a bold and clever phrase. Layout your art with lots of space between each item and keep copy at least an inch or more away from the edge. Images should preferably be Tiff or PSD files, as with any use of JPG images you risk the encoding becoming visible when blown up large.
I would highly recommend that if you are a beginner, not to use any of the “office” type software, such as Word. If you must use Publisher, make sure you have it set to CMYK and that your images are CMYK and then make a PDF file to printing press settings, as most poster printing companies will not accept a Publisher file. Your best bet, if you have the acumen, is to work in Illustrator, and create vector files as it will afford you quality at any size, rather than risk pixilation.
A good idea would be to first hand draw your design with pencil in order to establish a map of your creation and an order of images and copy and then recreate on screen (don’t forget spell check J) and to pick your smaller fonts from clean and easy to read choices.
Poster printing paper choices: If you intend to make a larger poster, I would recommend using 100# gloss book at a minimum. It is an industry standard and usually prices well before you go to the cover weight poster printing choices. If it is “card stock” you want for your poster, most presses have good availability of 14 pt, and that is plenty heavy for most requirements. If you are intending to use inkjet for short run poster printing, the standard stock is 7 pt, and you will also have the availability of vinyl and canvas for your poster.
Size matters with posters: A fairly standard size for offset poster printing on most commercial presses is 24 x 36” and is trimmed back from a 25 x 38” parent sheet as printed. If cost is a factor to you than yield on press becomes important. You can print two 18 x 24 or 19 x 25” posters for close to the same cost as one 24 x 36” one. If you print larger than 26 x 40”, you then exclude most commercial printing presses and will be forced to print on a “packaging press”, and this will drive your costs up anywhere from three to five times the cost of a conventional poster size.
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