We live in chaotic times when it comes to authoring books or publishing magazines.
Self Publishing has brought a deluge of new titles by those who can write well and those who simply own a computer and can bang out a tale or two. Google, should you have understood SEO, has made it near impossible to optimize a web site and win. Let’s not also forget a rotten economy where the purchase of a book or even a magazine may be looked at as a luxury rather than as a necessity.
Social Networking has more outlets than an electrical plant and Amazon and similar are chock full of writers, wannabe writers and more. So the bottom line is that sometimes, like right now, it pays to think out of the box and it may be time to “get your head back up into the clouds” just where you had it when all of your creative juices were flowing during the writing of your book or magazine articles.
Printing in the cloud is a current technology stemming from “cloud computing”. A prime example would be the Adobe Creative Suites with Photoshop, InDesign, Acrobat, Illustrator and more, where the user can no longer buy future editions of the suite and now must pay a rental fee to access the programs in “the cloud”, which is a fancy way of saying on the Adobe servers rather than on your desktop. Using the cloud for book printing is another example of this as a form of collaboration between two or more co authors or with an editor or script writer.
Adobe also offers an eBook software solution for authoring, managing, and securely distributing digital books. This is important as it provides the author with another solution for publishing and marketing your book. Their link for this is at adobe.com/digitalpublishing/ebook/. Note: for all links I provide you may have to add the http://.www. In front of these herein, except for Chrome by Google, where you do not need to.
“Cloud Printing” in general eliminates computer connections and print drivers and allowing printing from mobile devices as well. Cloud printing offers another dimension to POD (printing on demand) as your book or magazine is always available to be reproduced from the cloud. Some of the companies that specialize in this service are Hewlett Packard with their MagCloud web service for self publishers, ezeep.com/cloud-managed-printing/, hubcast.com/ and Google’s Cloud Print.
Xerox, whose Docutech and Igen machines utilized in short run and POD book printing as well as Ricoh who have similar machines have also recently started to offer mobile cloud printing solutions.
Bottom line, is this now the new panacea for book and magazine publishing and printing? No, but it is another avenue worth exploring in a tough marketplace that is oversaturated with books and magazines and may or may not offer a new solution for your requirements.
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